Doing Podcast Promoting Your Business-Good Idea?-Bob Davis Podcast 782

These days when you tell people you are a podcaster you always get ‘the question’. How do I do my own podcast to promote my business? Is this a good idea? The answer may surprise you. Learn more in Doing Podcast Promoting Your Business-Good Idea?-Bob Davis Podcast 782.

One Podcast Is As Good As Any Other

Furthermore many believe one podcast is as good as any other. Hence, why not do a podcast promoting your own business? Low and behold companies have popped up to ‘teach businesses’ how to do their own podcast.

I’m The Life Of The Party I Can Do This

Consequently a business owner who is the life of the party believes they can do a podcast too. Throw up a video on social media. This gets the word out for free and work wonders for their business.

Seems like a good idea! Certainly there are small business owners who are stand out communicators. Genuine people who have something serious to communicate about their business. Why shouldn’t a person like this do a podcast?

Small Business Advertising Budgets

In Doing Podcast Promoting Your Business-Good Idea?-Bob Davis Podcast 782 I focus on small businesses. Smaller businesses have tight advertising budgets and are always looking for an edge that doesn’t cost them anything.

Podcasting Is Highly Competitive

First of all with over five hundred thousand podcasts already on the Internet, podcasting is one of the most competitive advertising mediums in history. A medium for businesses to buy time just like they do on other media. Podcasts, especially regionally based podcasts, are competitively priced and effective advertising mediums.

You Can Do A Lot Of Harm To Your Business

Finally it is possible for a business can do great harm to itself if its communications aren’t professionally created. Especially when it comes to strategy. I give several examples in this podcast of what happens when a business owner becomes a communicator, and the business suffers.

Bad Shots and Shaky Video

In conclusion, from the CEO who handles the advertising to the small business person who posts poorly sized shots or shaky video on social media it’s probably a better idea to get professional advice and execution for your advertising effort.

Sponsored by the Citizens Council For Health Freedom, John D Scott Personal Injury Lawyer and Ryan Plumbing and Heating of Saint Paul

Doing Podcast Promoting Your Business-Good Idea?-Bob Davis Podcast 782

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Mens Yoga Classes-Body Transformations-Yoga For Men-Always A Student-Podcast 694

Yoga studios are now marketing to men. Special deals and offers abound, in an effort to get more men to practice. There are many misconceptions about yoga by men. We’ll talk about some of them in Mens Yoga Classes-Body Transformations-Yoga For Men-Always A Student-Podcast 694.

Yoga For Men Is Always Good

I’ve practiced yoga in hot rooms for many years so you can imagine my surprise recently when a man told me this was unhealthy. Moreover, he went on, exercise in any kind of heat is ‘stupid’. I had to laugh because after almost twenty years and a lot of hot yoga I am still alive! In addition, I’ve talked a lot about yoga in hot rooms in some of my yoga podcasts.

Where Are The Men?

These days there’s quite a controversy in the yoga world about the origins of Yoga and men. Some say the discipline was the province of only men until recently. Go to any yoga studio in the United States and you’ll usually find more women than men. What happened? In Mens Yoga Classes-Body Transformations-Yoga For Men-Always A Student-Podcast 694.

Body Transformations

Especially relevant is the body transformation mentality. Guys want to be rough and tough. We want to build muscles. Lifting weights seems to be where most of us start because we think yoga would never build muscles fast enough. My experience has been that a daily yoga practice is the single best thing I can do for my own well being. Especially as I get older. What’s more, most of the CrossFit guys I know fully support yoga as a training option.

Yoga For Men Is Intense

Furthermore men and women have different kinds of energy. Certain practices can be just as intense and competitive as anything else men do for exercise but there’s so much more to yoga. It’s a community. The practice also results in a mental as well as physical transformation.

Always A Student

Many guys I know in great shape use yoga to cross train or just to relax. As someone who has always been an experiential learner I never stopped to ask whether yoga is ‘for’ men or women. For me, it was more about what yoga did for me rather than what all the so called experts say it does. Once I started there was no turning back. Find out why in Mens Yoga Classes-Body Transformations-Yoga For Men-Always A Student-Podcast 694.

Sponsored by Brush Studio in The West End Saint Louis Park Minnesota and Reliafund.

Mens Yoga Classes-Body Transformations-Yoga For Men-Always A Student-Podcast 694

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Podcast 612-Behind My Decision Canceling Radio Show

Behind My Decision Canceling The Bob Davis Podcasts Radio Show

Big day at The Bob Davis Podcasts. Decided to stop doing my syndicated radio show; The Bob Davis Podcasts Radio Show. Podcasts only from here on. Pure Play Podcasting. Find out why in Podcast 612-Behind My Decision Canceling Radio Show.

Mission Creep

The Bob Davis Podcast Radio Show has been on the air for seventy weeks. I started podcasting in 2009. After so many years I thought bringing content from my podcasts back to radio would be a good idea. Eventually I started posting the radio show as a podcast both to monetize it and because I wanted people to hear the show in the digital quality the Internet enables. In the end though, the show was beginning to take over the podcasts.

Podcasting vs. Radio

Pulling back the curtain for podcast subscribers starts with thanks, first of all, to Lee Michaels at Salem Broadcasting in Minneapolis and Saint Paul for believing in and airing the show. In the end, though, I came to realize radio and podcasting are two different mediums. For me the radio format has become too restrictive. I do not like what I sound like when talking about politics in the radio format. Plus podcasters can talk about other things that aren’t political. Like a trip to a motorcycle rally, an air show, or storm chasing.

Digital Marketing

Podcasters think having a radio show is a big deal. People think radio is a big deal. I don’t think it is anymore. Truth is digital marketing works better to build an audience for a podcast than radio. Podcasts have younger audiences more willing to take a chance on unique content. In Pure Play Podcasting we do not have to talk about issues the same old way. Hear about it in Podcast 612-Behind My Decision Canceling Radio Show.

Political Climate

Another factor is the political climate and mainstream media’s role in it. These days something true on Monday is proven false by Friday. Every media personality seems to be fighting to convince the audience of a certain point of view. Choosing a side and promoting that side has become the norm in modern ‘talk’. I don’t want to do that. I’ll tell you why in Podcast 612-Behind My Decision Canceling Radio Show.

French Revolution

Podcasters who only do podcasting may be the antidote for a discourse in this country that has come to resemble the French Revolution, as far as I am concerned. Thank you to those who helped me with the radio show. Thanks to the few that listened to The Bob Davis Podcasts Radio Show on the radio. Welcome to The Bob Davis Podcasts!

Sponsored by Brush Studio in the West End, Saint Louis Park.

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