Bad-Business-Marketing-Ideas-2024-Bob Davis Podcast 1124

Bad Business Marketing Ideas For 2024

It’s the end of 2023 which means a lot of bad business marketing ideas for small businesses for 2024. Is doing your own podcast promoting your small business a good idea? Maybe Not. Learn more in Bad-Business-Marketing-Ideas-2024-Bob Davis Podcast 1124.

Define Marketing

Firstly the actual definition of marketing involves identifying a need in the market.

Secondly is developing a service or product that serves the needs you’ve identified.

To sum up marketing is taking a service or product to market.

Advertising

Thirdly getting the word out is advertising.

But most small business people think marketing is all those things.

Bad Ideas

These days there are a lot of bad ideas for ‘marketing’ your business in 2024.

Be Wary

In fact a small business owner has to be wary of ideas involving social media ‘marketing’.

YouTube

Take the case of a new idea prominent on YouTube.

Podcasts

Specifically the suggestion small businesses should do their own podcasts and put them on YouTube.

YouTube Will Find Audience

Because YouTube’s algorithms have been changed to ‘find an audience’ for your podcast.

So They Say

All in all a great idea.

Right?

What Makes A Business Successful?

On the other hand you might already have a successful business.

Because you’ve figured out how to super serve that need you identified when you set up the business.

Don’t You Already Have Enough To Do?

All of the sudden in addition to everything else you have to do…

At the same time you have to produce and ‘market’ your podcast.

After that your video channel and podcast have to be marketed.

Advice About YouTube From Total Strangers

Finally the other day someone I didn’t know walked up to me in the grocery store.

Monetized?

What’s more without a word of introduction he wondered if I had ‘monetized’ yet.

Joe Kennedy’s 1929 Advice

To paraphrase Joe Kennedy without reservation…

Advice from strangers about my YouTube Channel…

Peaking Trends

Is the most compelling evidence the trend may be peaking.

By all means I think small businesses need to advertise.

Where Is Your Time Best Spent?

But it’s equally important we spend our time where it helps the business the most.

Do You Want Be In The Media Business Too?

Compared to being in the media business at the same time.

Bad-Business-Marketing-Ideas-2024-Bob Davis Podcast 1124

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Hurricane-Hysteria-Creating-American-Dreamworld-Bob Davis Podcast 860

Real Damage In The Bahamas. A Dreamworld In The US

First of all this podcast is about media coverage. Hurricane Dorian did major damage in the Bahamas. After nearly two weeks of fear from media Dorian had little effect in the US. Learn more in Hurricane-Hysteria-Creating-American-Dreamworld-Bob Davis Podcast 860.

Speculation and Predictions

These days the mission of my podcast is to avoid predicting the future.

Outcomes Matter

Furthermore outcomes matter. Hurricane Dorian exposed how our media lies.

Shoddy Reporting

Moreover hurricane coverage exposed how they cover every story. Shoddy reporting. Predictions by so called experts. Breathless gossip. Dramatic scenes. No facts. Little perspective or context.

Stating The Obvious

In addition, seems like I’m stating the obvious. In Hurricane-Hysteria-Creating-American-Dreamworld-Bob Davis Podcast 860 I’ll tell you why it’s this way.

Public Nuisance

It’s especially relevant to say news coverage has become a public nuisance. Just ask those who evacuated only to learn it was a waste of their time and public resources.

Sharpie President

Moreover why is the President being attacked for his predictions of the storm’s path? Didn’t the media do exactly that for more than a week? Sharpie’s indeed.

Gossip

Seems like major media companies can’t afford real reporters. Also, no one trusts them. No one will talk to them. Certainly this is why they have nothing real to report.

US Achilles Heel

Finally I wonder what happens when there’s a real crisis. Consequently we must admit our advanced communications capability might turn out to be our Achilles Heel. Welcome to the American Dreamworld in this Walk and Talk Podcast.

Sponsored by Virtus Law For Business and Reliafund Payment Processors

Hurricane-Hysteria-Creating-American-Dreamworld-Bob Davis Podcast 860

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Spiritual Bankruptcy-New Moralists-Bob Davis Podcast 795

It seems like the talking heads are always telling us what our problems are. The moralists are back trying to shore up their audiences. They are making the case our economic system and politics are making us unhappy. Learn more in Spiritual Bankruptcy-New Moralists-Bob Davis Podcast 795.

Happiness

First of all, who or what is responsible for our happiness? Where does happiness come from? We’ll talk about it in Spiritual Bankruptcy-New Moralists-Bob Davis Podcast 795.

Happiness and Government

Furthermore I was trying to do a yoga podcast. Due to the political and social nature of the topic I have to explain why this question of happiness and government has come up.

The New Moralism

Most noteworthy this week is the fact that most of the moralism is coming from the supposed political right.

Moral Health Of America

Because of Senator Mitt Romney, Tucker Carlson and Armstrong Williams commentary on the ‘moral‘ nature of Americans I feel the need to respond.

Republicans Attack Capitalism?

Especially relevant are Romney’s attacks on the president’s moral character and Tucker Carlson’s attacks on capitalism and our political leaders’ responsibilities.

Republicans Embrace Chavez and Marx

Finally since when do so called conservatives start sounding like Hugo Chavez and Karl Marx? It isn’t the job of our politicians to ‘make us happy’. Certainly we claim the right to the pursuit of happiness, not the right to the condition of happiness.

Who’s Job Is It To Make Me Happy?

Also it is our job to make ourselves happy. I provide some suggestions for that in Spiritual Bankruptcy-New Moralists-Bob Davis Podcast 795.

The Devil Marijuana

Finally Romney, Tucker and Armstrong use unsupported assessments of marijuana usage, rape and sexual harassment and general economic ‘malaise’ to support their points. They say this country is in moral decline.

It’s Getting Better Not Worse

In conclusion things are actually getting better. All the world’s problems are not solved, but it is a shock to me that so called conservative opinionators can’t look on the bright side anymore.

Sponsored by Reliafund and Whitetail Builders

Spiritual Bankruptcy-New Moralists-Bob Davis Podcast 795

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