Bad-Business-Marketing-Ideas-2024-Bob Davis Podcast 1124

Bad Business Marketing Ideas For 2024

It’s the end of 2023 which means a lot of bad business marketing ideas for small businesses for 2024. Is doing your own podcast promoting your small business a good idea? Maybe Not. Learn more in Bad-Business-Marketing-Ideas-2024-Bob Davis Podcast 1124.

Define Marketing

Firstly the actual definition of marketing involves identifying a need in the market.

Secondly is developing a service or product that serves the needs you’ve identified.

To sum up marketing is taking a service or product to market.

Advertising

Thirdly getting the word out is advertising.

But most small business people think marketing is all those things.

Bad Ideas

These days there are a lot of bad ideas for ‘marketing’ your business in 2024.

Be Wary

In fact a small business owner has to be wary of ideas involving social media ‘marketing’.

YouTube

Take the case of a new idea prominent on YouTube.

Podcasts

Specifically the suggestion small businesses should do their own podcasts and put them on YouTube.

YouTube Will Find Audience

Because YouTube’s algorithms have been changed to ‘find an audience’ for your podcast.

So They Say

All in all a great idea.

Right?

What Makes A Business Successful?

On the other hand you might already have a successful business.

Because you’ve figured out how to super serve that need you identified when you set up the business.

Don’t You Already Have Enough To Do?

All of the sudden in addition to everything else you have to do…

At the same time you have to produce and ‘market’ your podcast.

After that your video channel and podcast have to be marketed.

Advice About YouTube From Total Strangers

Finally the other day someone I didn’t know walked up to me in the grocery store.

Monetized?

What’s more without a word of introduction he wondered if I had ‘monetized’ yet.

Joe Kennedy’s 1929 Advice

To paraphrase Joe Kennedy without reservation…

Advice from strangers about my YouTube Channel…

Peaking Trends

Is the most compelling evidence the trend may be peaking.

By all means I think small businesses need to advertise.

Where Is Your Time Best Spent?

But it’s equally important we spend our time where it helps the business the most.

Do You Want Be In The Media Business Too?

Compared to being in the media business at the same time.

Bad-Business-Marketing-Ideas-2024-Bob Davis Podcast 1124

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Not-About-Quartzsite-Arizona-Bob Davis Podcast 1123

Not About Quartzsite Arizona

Above all this is not a podcast about Quartzsite, Arizona. Certainly I am podcasting from this dusty truck stop town but there’s a lot more to talk about than what’s going on here. Details in Not-About-Quartzsite-Arizona-Bob Davis Podcast 1123.

Restless

Firstly I am getting restless.

Wanderlust

That is to say the old Wanderlust is back.

Talk About It

Furthermore since I’ll be stopped down out here in the desert for awhile let’s talk about restlessness.

Undoubtedly all nomads and travelers feel this restlessness or wanderlust every now and then.

High Vibe

To begin with when I am on the road I feel the highest vibe.

Then when I come ‘home’ to a campground with other nomads I will spend a few weeks stationary.

Or when I return to the Midwest in the summer I am not moving.

Restlessness Returns

Then eventually the restlessness returns.

We All Feel It

I general I think anyone who travels feels this every now and then.

Wanderlust Is A Thing

In fact an experienced traveler or digital nomad might say wanderlust is a thing.

Lots Of Nomads And RV People

As far as Quartzsite Arizona is concerned there are a lot of nomads and RV folks here right now.

YouTube

In this case everyone seems to have a YouTube channel.

Therefore a lot of content about this place and the goings on.

Like High School

Another key point as far as this podcast is concerned is the fact that this miniature media ecosystem can be a lot like high school.

Driven Deeper

Because of this I am driven to go deeper.

No Small Talk

Firstly I don’t do small talk…

No Copying

And I don’t care about what others are doing.

Even more I take a dim view of copying others.

Real Talk

So it is time to talk about something real.

Desire

With this in mind where does the desire for new travel experiences come from?

Time

In effect I think it has something to do with the fact that we are all traveling through time.

Life Is Short

Maybe wanderlust springs from a hidden desire to compensate for the undeniable fact that life is short.

Although this may be true many people compensate by building businesses, families and communities back home.

And I celebrate that.

Different Animals

But a traveler is a different animal.

In sum we seek something new and different.

Or we seek to learn.

We’ll talk about it.

Sponsored by Ryan Plumbing And Heating In Saint Paul

Not-About-Quartzsite-Arizona-Bob Davis Podcast 1123

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Nomadlife-Or-Corporatelife-False-Choice-Bob Davis Podcast 1087

Nomad Life Or Corporate Life False Choice

Firstly Nomadlife Or Corporatelife is a false choice. Period. Full stop. Details in Nomadlife-Or-Corporatelife-False-Choice-Bob Davis Podcast 1087.

Quit Your Job

Secondly certain people are saying people in the corporate world back home should quit their jobs and join the nomad ‘movement’.

Really?

Therefore suddenly being a nomad is now an ‘ism’ or a ‘movement’. Really?

Too Big For Your Britches

And some of us think certain prognosticators are getting too big for their britches.

Social Media

In addition social media ‘stars’ don’t speak for the whole.

Certainly that is the whole point of the nomad experience isn’t it?

Being A Nomad Is Not A Statement

Above all I don’t like the idea that being a nomad is some kind of anti capitalist statement.

Or any kind of statement at all.

Natural?

For example telling people the nomad experience is ‘noble’ or ‘ordained’ or ‘natural’ is inaccurate.

Even more maybe out and out wrong.

A Choice

Most importantly this nomad life is a choice.

And so is the corporate world.

You Do You

Further neither choice is right or wrong.

Thank You

Finally a big thank you to those back in the world for all you do.

Respecting Nature

Certainly your contribution makes it possible for us to enjoy and respect this wilderness.

Not Fair Or Factual

But saying the world back home is unnatural isn’t fair or factual.

Life Choices

To sum up we all make choices at different times in our lives for different reasons.

It’s A Lifestyle Not A Judgement

Moreover as a nomad I did not do this in judgement of people back home or their choices.

I’ll tell you more in Nomadlife-Or-Corporatelife-False-Choice-Bob Davis Podcast 1087.

False Intellectualism

In conclusion the assertion humans are pack animals and therefore nomads…

And because of this ‘reality’ you people back home should stop being ‘exploited’ and join us out here…

Is just plain nonsense.

Isn’t The Whole Point Freedom?

To sum up humans who are free can create many things.

Embrace Liberty

Maybe nomads who have appointed themselves chiefs of the tribe ought to embrace liberty and leave people back home alone.

Sponsored by Ryan Plumbing and Heating Of Saint Paul

Nomadlife-Or-Corporatelife-False-Choice-Bob Davis Podcast 1087

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