Return On Investment Chaotic World-Podcast 646

Return On Investment Chaotic World-Podcast 646

Fast and sometimes chaotic change sometimes causes people to cling to the old days and old ways. Return On Investment Chaotic World-Podcast 646 focuses on advertising for small business.

An Incredible Time

These days individuals and small business have the ability to achieve the kind of reach only dreamt about in past eras. One of the biggest problems I encounter is the habit of small businesses to fall into small thinking.

You Put A Dollar Into One End Of This Machine and You Get Twenty

Seems like business owners think there’s a machine somewhere that converts one dollar bills into twenty dollar bills and its called ‘Return on Investment‘. Social Media. Digital Advertising. Funnels. SEO. What are these? How do you set your business apart from competitors? We’ll talk about it in Return On Investment Chaotic World-Podcast 646.

ROI Is A Pig In A Poke

You don’t build a brand – as hackneyed as that concept is these days – worrying about ‘return on investment’. You don’t build a brand with ‘Hey Come On Down’ advertising approaches. Old thinking dominates main street and our political process.

Do You Feel The World Change?

Change is especially relevant these days. Chaos is another thing. Problem is if you don’t orient yourself and your business to it, change will become chaos.

There are more yoga teachers in the United States than Coal Miners, but we are developing a major economic policy for coal miners. Internet Commerce is in the process of disrupting and destroying retail. Yet, we’re building more malls. Autonomous machines and software of all kinds is replacing workers but city councils are passing higher minimum wages. In Return On Investment Chaotic World-Podcast 646.

Delivery By Drone

Technology already exists to deliver most of major company’s commerce by drone. Regulation and approval is holding it up. Same with driverless cars and many other innovations.

Meanwhile Back At The Ranch

I think it is probably predictable that in the face of potential chaotic change, people cling to the old ways of thinking and doing. Especially when it comes to advertising and politics. Change waits for no one though. It seems like the more we wait to adapt and improvise the more potential chaos looms.

Mundane to Extraordinary

The Return on Investment trope is the trigger for a romp through a discussion of new technology and its effects. From tanks in World War I to Edward Snowden. From advertising to asymmetric threats. It is here and more is coming. Return On Investment Chaotic World-Podcast 646.

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Return On Investment Chaotic World-Podcast 646

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Ready For Another War in North Korea? Podcast 626

Ready For Another War in North Korea? Podcast 626

North Korea continues to test missiles and make threats. The United States sends ships and rattles the saber. Time to talk about North Korea and War on the Korean peninsula in Ready For Another War in North Korea? Podcast 626.

Korean History

Korea has a rich history. Japan ruled Korea from 1910 to the end of World War II. In 1945 Koreans hoped for self determination. Didn’t work out that way. Russia and China supported the North. The United States supported the South. The peninsula was divided at the 38th parallel.

Costs Of The Korean War

In June of 1950, supported by Soviet weapons, Kim Il Sung invaded South Korea. Three years of war cost the United States 33,000 military deaths. Estimates of civilian and military deaths in the North and South during the war, range between 1.2 million to 2.5 million.

North and South Are Still At War

July 1953. Panmunjom. A cease fire agreement ended the fighting but not the war. 25 million residents of Seoul, South Korea live today under the threat of mass artillery attack from the North.

The North Is A Nuclear Power

North Korea has had a nuclear research effort since 1956. Since the 1980’s efforts to prevent proliferation of nuclear weapons have included posturing, threats, aid, agreements, negotiation. All failed. North Korea today is a nuclear power. It is researching development of ballistic missiles. Currently they have only about a 1500 kilometer range.

Trump’s New Direction

President Trump has appears to have taken a more realist approach to foreign policy. What does this new direction mean for the US and the world? Will there be a positive effect to pushing the North Koreans beyond their resources? What are the scenarios for a potential regime change? Does the administration have a plan?

Americans In The Dark. Again

If the US becomes involved in a military conflict on the Korean peninsula what will the costs be? What happens if the current regime is removed? In the rush to report on ships and planes, military capabilities, and the latest back and forth, once again we’re not being given key information by the media. In Ready For Another War in North Korea? Podcast 626.

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Ready For Another War in North Korea? Podcast 626

 

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Draining The Swamp Harder Than Originally Thought-Podcast 617

Draining The Swamp Harder Than Originally Thought-Podcast 617

When You’re Up To Your Ass In Alligators It’s Hard To Remember Your Original Objective Was To Drain The Swamp. The president has turned Freedom Caucus supporters into enemies. Republicans learn governing without principle is tough. In Draining The Swamp Harder Than Originally Thought-Podcast 617.

Republican Division Caused By The Left?

If you want to know the truth, so the saying goes, don’t have an opinion. Some republicans believe their division is caused by the political left.  What’s dividing republicans is a lack of adherence to principle.

Drinking From A Poisoned Well

One of the lines from the “Rime Of The Ancient Mariner” is, “Water Water, everywhere, nor any drop to drink”. The republican ship sits in a becalmed salt water sea, unable to drink, dying of thirst. Surrounded by a sea of information. Dying from a lack of wisdom. Talk about it in Draining The Swamp Harder Than Originally Thought-Podcast 617.

Details Details

North Korea? Budgets? Policy? Subsides? Federal Agencies and what they do? Foreign Relations? Whatever. Drain the swamp and call me when it’s over.

Goals and Principles

What is the goal of the modern republican party? Populism? I’ll tell you why the media’s term for republicans these says is more poison. What are the principles of the GOP these days? Why did you vote? Was there a reason behind why you got involved in politics in the first place?

House Divided

A political party that follows too many threads and calls them ‘principles’ is a party that can easily be divided. Churchill saved the west with one idea in mind. Never Give Up.

Controlling Means of Production

It seems like America is living in a socialist construct. Republicans and Democrats have consistently voted for community control through direct ownership or regulation of the means of production. Yes, Republicans and Democrats have built and empowered the surveillance state, conducted the wars, added regulations, let out the contracts.

Dependency

These days, dependence on the state isn’t just for the urban poor. Corporations and individuals are widely dependent on the government for all kinds of payments, contracts, subsidies and opportunities.

Freedom Isn’t Free

Freedom is a radical idea. We have less and less of it these days. If you want a party that promotes freedom more is required of you than repeating slogans and wearing hats. Freedom asks more than supporting a personality. Join me in Draining The Swamp Harder Than Originally Thought-Podcast 617.

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