Podcast 600-Stop Worrying and Love The System

Surprise!

In Podcast 600-Stop Worrying and Love The System, Trump has been president for less than a month. Social Media and The News already have the United States under tyranny. Fascism is just a step away. How is it possible that a lowly Federal District Court Judge and an Appellate Court could block the executive orders of the great despot himself? Discussions of politics these days usually end in shouting matches. One thing we ought to be able to agree on is we’re watching the system of checks and balances work.

One Man’s Trash Is Another Man’s Treasure

Usually supporters of the party in power oppose the court when it clips their wings. Not too long ago the courts were a last resort for Republicans. Suddenly the shoe is on the other foot. Now, Democrats take sustenance from the rulings of courts. The latest decisions prove the American President, for all his bluster, is no Putin. The President of the United States is still held accountable by the Courts, Congress and the People.

Podcast 600-Stop Worrying and Love The System takes a look at the recent rulings by courts this week and discusses a subject not being talked about too much these days. With all the shouting back and forth no one is taking up the question of executive orders. Do we really expect presidents in this country to rule us like a King or a Despot? Do we really expect presidents to run things with executive orders?

What is Congress Doing About It?

In Podcast 600-Stop Worrying and Love The System, the House is the body people are closest to. Congress is the body they the people transmit their concerns to. What if Congress has failed to effectively act on immigration and security? In this vacuum presidents have stepped in with their pen and their phone. It’s time for Congress to give the President the kind of law that solves these seemingly intractable twin problems of immigration and national security.

Checks and Balances

The US Presidency is a political office. Presidents may start out with what they perceive as a lot of political capital but they end up horse trading. While FDR issued three thousand executive orders he found himself stymied by the courts. Roosevelt resorted to a failed attempt to pack the Supreme Court. The great Emancipator ruled the country as a dictator but struggled with congress and the courts as well. American Presidents don’t get to act by fiat alone.

Political Turnabout

In Podcast 600-How To Stop Worrying and Love The System, on one side of the political divide are democrats. Those on the left are convinced the end of the world is at hand. A very short time ago those on the right and republicans in general believed the country was falling apart. Political Turnabout. A classic part of the American Experience, in Podcast 600-Stop Worrying and Love The System. And yeah. It IS going to Be Ok.

Sponsored by Brush Studio and Hydrus Performance.

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Podcast 599-Advertising Your Business On Podcasts

Big Shift

Time to talk about advertising on podcasts. We’re in the middle of a big shift. People are changing how they use media. What about using podcasting to Advertise Your Business? Podcasting is a rapidly growing space. Businesses can use podcasts to connect with their customers. Podcast 599-Advertising Your Business On Podcasts tells you how.

Retooling Your Mind

Entrepreneurial efforts require retooling how we think. Why do small businesses fail? Your business may have developed a great product. You and your team may have discovered a large untapped market. Getting the word out about a product or service is increasingly complex. Not advertising or advertising ineffectively is one of the chief reasons small businesses fail.

Old Ways Don’t Work

Studies say about 30 percent of the public listen to podcasts. I think podcasting is growing at a much quicker pace than the research is picking up. In this environment, it’s easy to see why small businesses might assume the old ‘tried and true’ methods of advertising are best. Print or Direct Mail. Buying ads on radio and television. Hiring an ad agency. Flyers. These are ancient and expensive and increasingly ineffective methods.

New Ad Space

Digital Marketing and Search Engine Optimization are big topics these days at business conferences. Digital Marketing and SEO are necessary for generating awareness for your company’s website and social media platforms. These tools alone don’t help you form a bond with potential customers. Advertising your product or service on a podcast provides a personal connection with an audience you cannot get in traditional broadcast, print or direct mail, or even social media. Ads placed on podcasts live forever on the Internet. Podcasts can deliver a local, national or world-wide audience. Podcast 599-Advertising Your Business On Podcasts tells you how and why.

Pure Play Podcasting

Small businesses persist in spending thousands of dollars in old media. Pure Play Podcasters like The Bob Davis Podcasts weave the advertiser’s message into the content of our podcast. We talk about a product or service because we believe in it. The Bob Davis Podcasts and other Pure play podcasters are able to combine the best attributes of personal endorsements with digital marketing and SEO to help your business.

Are You Ready For Big Changes?

There is a big change going on. The new smart phone and pad devices are more powerful and run easier and faster applications for media. Podcasters are noticing increases in feeds and hits on our websites as more people come to digital media every day. From an advertising perspective managing your FaceBook or Twitter feed to bond with your customers isn’t enough. Businesses need a closer bond. Podcasting helps you bond with your potential customers.

Clarifying Moment

Big shifts in media usage begin long before the research companies driven by the big advertising agencies and media companies pick them up. AM Radio was overtaken by FM Radio slowly, then all at once. 24 Hour Cable News overwhelmed broadcast TV news in an avalanche. Remember when you listened to the radio to find your favorite music? Spotify, Pandora and podcasts took over that space. We used to watch our favorite TV shows once a week as part of a network schedule. Now we binge watch them on Netflix or HBO Now or other cable ‘Netflix Like’ services. When did that happen?

Tipping Point For Podcasts

Podcasts are replacing broadcast radio, especially talk radio, at a rapid pace. It isn’t being picked up by the research and ratings companies. We have not had what I call a ‘clarifying moment’ yet. A clarifying moment is that moment when it becomes obvious to everyone that things have changed permanently.

There are lots of different podcasts and all of us have different advertising styles and packages. This is an informative pitch for advertising from businesses that want to work with The Bob Davis Podcasts or are interested getting some help with their advertising strategy with podcasts in general. It’s time for small and large businesses to get into the podcast space in a big way. We’re ready for you. Listen to Podcast 599-Advertising Your Business On Podcasts and find out how to get started.

Sponsored by Ryan Plumbing and Heating of Saint Paul and X Government Cars.

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Podcast 598-Nomad Yoga Family

Untethered

Life is short. If there’s something you want to do, there’s no better time than the present. Most of us have all sorts of reasons why we don’t follow our passion. We have responsibilities and possessions that demand our attention. There are always ‘reasons’ why we can’t do what we really want to do. Find out the first steps in how to do it in Podcast 598-Nomad Yoga Family.

The Nomad Yoga family is Josh and Jenna and their two children. They’d always had a passion for Yoga and Travel. A family tragedy was the transformation clarifying the idea that life is finite. The couple sold their house, their car and most of their possessions to downsize into a used Earth Roamer with a plan to ‘overland‘. Living life untethered. They’ve been on the road now for over a year, heading down the west coast of Canada and the US, on their way to Central America and South America.

It’s a Trend

Living untethered or on the road permanently is a trend these days. There’s more to living this way than just deciding you want to travel. It’s cutting the cord completely. Think of selling your house, car and possessions and adjusting to life on the road, or on the seas, permanently. It’s one thing for an individual or retirees and another thing entirely for a young couple and their kids.

Josh and Jenna and their small children live in about 120 square feet of space in Earth Roamer #28. They travel, teach yoga and teach yogis how to build their studio businesses. How do you live day to day? What about getting the youngsters to school? Child Care? Personal time for each other and time alone? Do planning and checklists go out the window? Once you’re on the road, how do you change when you realize this isn’t a vacation or a long visit, this is actually life now?

Freedom and Technology

Josh answers many questions about living untethered in the conversation we have in Podcast 598-Nomad Yoga Family. We also talk about running a business on the road and the inevitable technology challenges. The desire to break free is a new trend in the United States. Not all services have caught up with it.

With Mobile Podcast Command I’ve done a fair amount of ‘untethered’ travel. I’ve certainly stayed out for long periods of time, whether covering the presidential primaries or some of the festivals around the country every summer. I have had the experience of heading ‘home’ to the Twin Cities and saying to myself, “I’m going home to pick up my mail and go to the bank. Why?”

Just do it

The overland experience is not for everyone. As Josh says in Podcast 598-Nomad Yoga Family, you really can’t plan for it. It’s something you just have to do. Once you’re out there, you pick up what you need along the way. The experience of discovering who you are and what you need is part of the trip.