iHeartradio-Firings-Bankrupt-Media-Future-Bob Davis Podcast 893

iHeartradio-Firings-Bankrupt-Media-Future-Bob Davis Podcast 893

Radio Talk

I don’t always talk about radio in my podcasts these days. However when something most noteworthy happens, I do. Learn more in iHeartradio-Firings-Bankrupt-Media-Future-Bob Davis Podcast 893.

Displacements Or Firings?

Recently the biggest radio company in the United States unexpectedly announced it was firing over a thousand employees. Especially relevant is the fact that the company used such obtuse language in its press releases, it confused news writers and listeners.

You Got A Future?

Moreover this event has kicked off a lot of discussions about the ‘future of radio‘ in this country. In addition suddenly all my friends and clients are asking me to comment.

Not much

First of all, radio doesn’t have much of a future. At least not as we have known it. I’ll tell you why in iHeartradio-Firings-Bankrupt-Media-Future-Bob Davis Podcast 893 and in a recent podcast I did about the history of top forty radio. You can find it here.

Content Creators Struggle Too

Furthermore all not rosy in the digital media world either.

It’s All About Revenue

While it seems like everyone who has ever worked in the radio business has an opinion about how iHeart ‘screwed up’, the bottom line is revenue. An industry that scaled to a certain point based on the old business model, simply can’t support that scale anymore.

Digital Marketing

In contrast various forms of digital marketing are all the rage, sucking all the revenue from ‘traditional’ forms of advertising as well as media production. Digital platforms are producing huge numbers while we haven’t quite figured out how to monetize individual content creators very well yet.

Disruptive Technologies Rule

Finally we’re living through an extraordinary moment in history. Due to disruptive technologies we’ve seen more traditional businesses destroyed and whole industries laid to waste. Broadcast radio and television are just two of them.

Tower of Babel

Even more, considering the tower of babel that is American Corporate Business Speak, I wonder how well other industries and businesses are actually doing.

On The Beach

In conclusion it’s tough to lose your job no matter what you do. Because of the realities in radio these days, I am afraid there will be many more people on the beach.

Sponsored by Reliafund Payment Processors

iHeartradio-Firings-Bankrupt-Media-Future-Bob Davis Podcast 893

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Stock Market Drop Forecast Crisis-Die By Market-Perspective-Podcast 699

Amazing what a two day rollercoaster ride in the stock market does? Perspective tends to focus our thinking. In Stock Market Drop Forecast Crisis-Die By Market-Perspective-Podcast 699.

Market Drops Provide Perspective

Recent ups and downs in the markets are a great thought starter. Sudden changes whether predictable or not, can provide some needed perspective.

Trump Stops Saying He Made Markets Sing

Most recently the market dropped 666 points during President Trump’s speech. On the next business day the Dow dropped more than a thousand points. Trump stopped saying he made the markets sing because of the drop.

Most noteworthy our national conversation shifted from what we did during the Super Bowl to the markets in one day. In the grand scheme of things one thousand points is not the end of the world. Maybe. We’ll talk about it in Stock Market Drop Forecast Crisis-Die By Market-Perspective-Podcast 699.

Grandpa And Crazy Uncle Joe Love Fox News

Suddenly the idea of Washington DC driving media coverage seems stale. Google Trends shows interest in political news barely makes it into the top twenty. The market drop is one of the top searched topics. Especially relevant are the demos for so called news channels. As they keep talking politics their viewership keeps getting older.

Younger adults aren’t spending their time with Sean Hannity. What’s more the topics they search for don’t include the Nunes Memo or the Russians. Find out why and what in Stock Market Drop Forecast Crisis-Die By Market-Perspective-Podcast 699.

The Narrative Is A Bill of Goods

A republican president wants to help business, goes the narrative. The economy will grow. The stock market proves it. Right? All the top CEO’s and business leaders are ready to invest. Just look at the market.

Wait! What?Ru

Trouble Ahead?

In conclusion, there’s an old saying that markets sometimes indicate trouble ahead. Consider the fact that a marketplace represents thousands of people and billions of decisions about what to buy and sell. Maybe the market knows something we don’t.

If true, the old saw that the market predicts the future might be onto something. If it is it’s a lot bigger than the Russian Dossier and FBI corruption.

Sponsored by Reliafund and Brush Studio in The West End Saint Louis Park Mn

Stock Market Drop Forecast Crisis-Die By Market-Perspective-Podcast 699

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Political Content Boring Audiences-Podcast 672

Political Content Boring Audiences-Podcast 672

First of all political content is everywhere. Seems like adding to it is spitting into the wind. Especially relevant is a reality star president who has turned government into a cartoon. In Political Content Boring Audiences-Podcast 672.

Saturated With Political Content

Furthermore journalists, TV Stars, entertainers, and athletes have become players in the daily drama. The last refuge was sports. Most of all sports channels have now joined the melee.

Gets Older Everyday

Political content as entertainment emerged over thirty years ago. It was new then but these days, political content is saturating our lives. It wasn’t always this way. We’ll talk about it in Political Content Boring Audiences-Podcast 672.

What Would Johnny Do?

Millions watched a decidedly nonpolitical show during the peak years of ‘The Tonight Show’ with Johnny Carson. The opposite is true today. Or is it?.

Hundreds of Millions Are On New Platforms

Most noteworthy are entertainment channels on new platforms like SnapChat, Instagram, and You Tube, with more viewers and subscribers than ‘The Tonight Show’ at its peak. Political offerings on any channel pale in contrast. Find out what the stats are in Political Content Boring Audiences-Podcast 672.

Think Different

Much as we believe traditional media is king maybe it’s time to think differently. Furthermore digital platforms for newspapers and radio boast hundreds of millions of subscribers and listeners. As purely entertainment offerings on new platforms get hundreds of millions of views and subscriptions traditional media keeps banging away on politics.

It’s Wallpaper

In conclusion when something is everywhere it isn’t unique or interesting. With so much political stuff it’s natural for content creators to wonder whether audiences are getting bored with it.

Sponsored by Brush Studio In The West End Saint Louis Park

Political Content Boring Audiences-Podcast 672

 

 

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