Doing Podcast Promoting Your Business-Good Idea?-Bob Davis Podcast 782

These days when you tell people you are a podcaster you always get ‘the question’. How do I do my own podcast to promote my business? Is this a good idea? The answer may surprise you. Learn more in Doing Podcast Promoting Your Business-Good Idea?-Bob Davis Podcast 782.

One Podcast Is As Good As Any Other

Furthermore many believe one podcast is as good as any other. Hence, why not do a podcast promoting your own business? Low and behold companies have popped up to ‘teach businesses’ how to do their own podcast.

I’m The Life Of The Party I Can Do This

Consequently a business owner who is the life of the party believes they can do a podcast too. Throw up a video on social media. This gets the word out for free and work wonders for their business.

Seems like a good idea! Certainly there are small business owners who are stand out communicators. Genuine people who have something serious to communicate about their business. Why shouldn’t a person like this do a podcast?

Small Business Advertising Budgets

In Doing Podcast Promoting Your Business-Good Idea?-Bob Davis Podcast 782 I focus on small businesses. Smaller businesses have tight advertising budgets and are always looking for an edge that doesn’t cost them anything.

Podcasting Is Highly Competitive

First of all with over five hundred thousand podcasts already on the Internet, podcasting is one of the most competitive advertising mediums in history. A medium for businesses to buy time just like they do on other media. Podcasts, especially regionally based podcasts, are competitively priced and effective advertising mediums.

You Can Do A Lot Of Harm To Your Business

Finally it is possible for a business can do great harm to itself if its communications aren’t professionally created. Especially when it comes to strategy. I give several examples in this podcast of what happens when a business owner becomes a communicator, and the business suffers.

Bad Shots and Shaky Video

In conclusion, from the CEO who handles the advertising to the small business person who posts poorly sized shots or shaky video on social media it’s probably a better idea to get professional advice and execution for your advertising effort.

Sponsored by the Citizens Council For Health Freedom, John D Scott Personal Injury Lawyer and Ryan Plumbing and Heating of Saint Paul

Doing Podcast Promoting Your Business-Good Idea?-Bob Davis Podcast 782

Goodbye To 2017-Hello 2018-Happy New Year-Podcast 690

As the year closes time for a look back at 2017. Some of the experiences, helpers, clients and some big thank you’s. Any look back also includes a look ahead. In Goodbye To 2017-Hello 2018-Happy New Year-Podcast 690.

Fast Changing World

The theme of 2017 for almost everyone seems to be fear and anxiety in a fast changing world. Boy is it changing fast. Biggest change in 2017? Our politics. Still, there was a lot of great travel and fun this year.

These days things change so fast. One story that is still with us? The so called Russian Hack and the Russian Collusion story. The media is still trying to predict the future, getting stories wrong or advocating for a point of view. It’s a theme of the podcasts this year and we’ll talk about it in Goodbye To 2017-Hello 2018-Happy New Year-Podcast 690.

The Truth Is On The Back Roads

With all the talk about political civil war and surreal protests this year, travel on the backroads of this country convinces me the real America is significantly different from the America we hear about in the media in general. There were some great trips this year. Sturgis, the Air Show, a crumbling home town and more. Too bad Burning Man didn’t happen for the Bob Davis Podcasts in 2017. Maybe next year. In Goodbye To 2017-Hello 2018-Happy New Year-Podcast 690.

We Don’t Need No Stinking Principles

Political fighting was all the rage this year. Especially relevant is the fact that most of the partisan bickering was free of principles. This was a year in which both mainline political parties seemed to have forgotten what they stand for. Good thing I can talk about small business and the role of the podcaster helping people in business.

Opening Up

This was also a year in which I started a podcast specific to Yoga, which has really enhanced my life in these crazy times. I’ve experienced some big personal losses this year. Between yoga and travel podcasts, it became clear to me there is a whole world out there which doesn’t turn on political develops in Washington. Thank God. In Goodbye To 2017-Hello 2018-Happy New Year-Podcast 690.

Thanks To Everyone

Whether its analysis, business, yoga, travel, storm chasing and the eclipse it’s been a big year for me. There have also been a number of great local stories to cover as well. Thanks to the clients, contributors, subscribers and listeners who make podcasting a great medium and help The Bob Davis Podcasts everyday.

Happy New Year!

Sponsored by Brush Studio in The West End Saint Louis Park, and Ciro 3D Motorcycle products and Accessories

Goodbye To 2017-Hello 2018-Happy New Year-Podcast 690

Podcast 383 – Emmer on Trade

Emmer on Trade. Live from the Nation’s Capital, Washington DC, where it’s all about free trade authority. To talk about it with the Bob Davis Podcasts, Congressman Tom Emmer left the Cannon House Office building, walked a couple of blocks, to where the Mobile Podcast Command Unit was parked. He is the first official interview in the Podcast Mobile Command Unit. At issue, votes for three measures constituting fast track trade authority for President Obama on Pacific nations, not including China. Opposition to this package of bills being considered takes two forms; Some Republicans don’t want to grant this president any more authority, especially when considering his pen and love for overstepping pesky things like the constitution. Democrats oppose because they believe this trade deal will hurt American workers, and American jobs. Tom’s take is, this package of bills, particularly the TPA (Trans Pacific Trade Authority) actually limits the president’s unilateral authority, at least when it comes to congress, which is one of the reasons he supports the legislation. Are you a trade protectionist, or a free trader? What are the benefits, drawbacks of each position? Do you think a president should be given ‘fast track’ authority to negotiate these deals, considering the possibility for this president, or future president’s to include initiatives that could actually hurt the country, a concern for everyone regardless of where they ‘lean’ on the political spectrum. If you speak in political circles you’re going to hear “They shipped all our jobs to China” more than once from democrats and republicans. While IT, higher labor costs have been factors in company’s decisions to outsource and have cost American jobs, some say the country is much better off economically with free trade, than trying to protect American jobs. China itself (not a part of this trade deal by the way) has already eliminated millions of jobs with IT. Millions more jobs will be lost even more technology is installed in the coming years. What’s effected American jobs the most? Poor economic growth. Another factor in pushing this agreement is the idea that American soft power (trade and diplomatic relationships) is what we should be developing, because its less costly than troops and ships and weapons systems. But without so called hard power, is soft power possible to sustain? Apparently a congressmen some consider to be conservative thinks so. Sponsored by Ryan Plumbing and Heating of Saint Paul. (Editor’s Note: You don’t often see congressmen come to media on a backstreet behind the Cannon Office Building, and I want to personally thank Tom Emmer for doing so.)